Before planning your Salon Marketing Calendar for the year, it’s recommended these are the facts and information needed to ensure you’re on the right track. Once you have what you need, remember that client RETENTION is as important (possibly even more NB) than gaining NEW clients. 1. AUDIT – where are we now: Financial Your Clients Your Competitors Marketing Activity & Tools Team & Resources 2.GOALS – where do we want to be S Specific M Meaningful A Achievable R […]
